How does YouTube pay you? Payment methods in Youtube

YouTube is the second largest search engine after Google, and the third most visited website globally. It gives users a chance to showcase their talents and create content for audiences around the world. If you create your own content on YouTube, sooner or later you will be faced with a question: how does YouTube pay you?

Whether as a video blogger or just someone who uploads clips of cats doing funny things, many of us are creating and uploading content on YouTube. But how does YouTube pay its creators? What are the different ways one can earn money from posting videos on this platform? How much can they expect to make? Let’s take a look at some key details about how YouTube pays users.

Topic Index
  1. How does YouTube pay?
  2. How much does YouTube pay?
  3. YouTube Partner Program
  4. Ad-revenue
  5. Merchandising

How does YouTube pay?

The short answer is that YouTube pays its content creators through advertisements. Depending on the kind of content you produce, the size of your audience, and the country you are in, you may or may not see the revenue from advertisements. If your channel has a large enough audience, you may also be able to monetize your videos through other means, such as product placements, sponsorships, and paid product reviews.

How much does YouTube pay?

YouTube pays based on a number of factors, including the country of origin, the amount of views the video receives, how many likes and dislikes the video has, and whether the video is monetized or not. As a rough estimate, a video that has millions of views and thousands of likes and comments can earn its creator approximately $2 per 1000 views.

YouTube Partner Program

If you are one of the fortunate content creators with a large enough audience, you can earn money from YouTube through the YouTube Partner Program. To join this program, you will need a Google account, and a verified email address. Once you are a member of the program, you can include advertisements in your videos and earn a share of the revenue generated from these ads.


If your videos are monetized through advertisements, these ads are displayed before and during your video. The revenue from these ads is paid to the hosting company, YouTube; and then, a percentage is paid as royalties to you. The bigger your audience, the more advertisements you can have on your videos, the more revenue you will receive.

However, if the advertisements are not of interest to your target audience, or not relevant to the content of your video, they may choose to skip the ads altogether by paying a small fee. In this case, you will receive significantly less revenue from your ads.


If you have a large enough audience and your videos are very popular, you may be able to sell products such as t-shirts, mugs, caps, and other merchandise with your brand name or your logo. Depending on how large an audience you have and how many items you sell, you can earn quite a good amount of money through this channel.

As you can see, there are various ways one can make money off of YouTube, but they all share one common factor: you need a large enough audience. If you are just starting out, it may take some time until you have enough views on your videos for any of these methods to start making a difference in your wallet. However, if you have a passion for creating content, nothing can stop you from being successful on YouTube.

Leave a Reply

Your email address will not be published. Required fields are marked *