How to make a website for free in 5 easy steps.

Did you know that 73% of all online experiences begin with a search engine? Did you also know that 90% of users will not proceed past the third page of search results? If your website doesn’t appear in Google searches, your business won’t get visitors.

In this blog post, we’ll show you how to quickly create a website for free and increase your company’s visibility with little effort on your part. Creating a digital presence for your business is essential in today’s connected world. Whether you are selling services or products, having an accessible website is a great way to advertise and connect with customers.

If you have time and technical skills to build a website from scratch, we recommend reading our article about building websites from scratch . But if you are busy or don't have any coding experience, read on to learn more about creating websites without programming knowledge:

Create a Website with no Coding Knowledge

The first step to creating a website is deciding what type of website you want to create. There are three broad types of websites that are suitable for most businesses:

• Blogs: Blogs are excellent for driving traffic and building an audience around a specific topic. In fact, 74% of online users read company blogs.
• E-Commerce Stores: E-commerce stores are websites that sell products online with an emphasis on simplicity and accessibility.
• Content/Advertising Websites: Content/advertising websites are websites that combine multiple elements to create a high-value digital experience.
• Hybrid Websites: Hybrid websites are websites that combine elements from multiple types of websites. Hybrid websites are effective because they cater to all of the above user personas, but come with the added challenge of having multiple content types.

Start with a Website Builder

If you have decided to create a blog, e-commerce store, or content/advertising website, we recommend starting with a website builder. Website builders are easy-to-use, drag-and-drop platforms that allow you to build a website without any code.

If you are building a blog, website builders provide you with design templates that allow you to publish content, host images, and create an RSS feed. If you are building an e-commerce store, website builders provide design templates that allow you to host and sell products online with ease.

If you are building a content/advertising website, website builders provide design templates that allow you to publish blog posts, images, and videos and create lead capture forms.

Add Google Analytics

Google Analytics is the most popular website analytics platform on the planet. It allows you to track user activity on your website, including how long users spend on your site, where they come from, and what they do while on your site.

This data is incredibly valuable because it allows you to make data-driven decisions when it comes to your digital marketing strategy. For example, if you notice that the majority of your traffic comes from mobile users, you will know to prioritize creating content that is easily digestible on a small screen.

Google Analytics is free to use and requires little setup time. Simply select the website you want to track and create a free account. You can also install the Google Analytics tracking code on your website so that its data appears in your account immediately after publishing your website.

Add a Free WordPress Theme

Similar to a website builder, WordPress is a website platform that allows you to create a blog, e-commerce store, or content/advertising website without any code. WordPress is an open-source content management system (CMS) that powers 28% of the internet.

WordPress allows you to create posts and publish content using a WYSIWYG (What You See Is What You Get) editor, which means that everything you create is visible to your readers in real time. WordPress also comes with an integrated lead capture form, which allows you to collect leads without building an entirely new website.

If you are building a blog, you can choose from hundreds of free WordPress themes that include integrated plug-ins and design templates. If you are building an e-commerce store, you can choose from hundreds of free WordPress themes that allow you to host and sell products.

If you are building a content/advertising website, you can choose from hundreds of free WordPress themes that allow you to publish blog posts, images, and videos.

Add a Lead Capture Form

A lead capture form is a form that allows website visitors to submit their name, email address, and any other information that you want to collect. There are many advantages to collecting leads through a lead capture form, including the fact that it allows you to follow up with people who come to your site but do not purchase anything.

When someone submits their information through a lead capture form, you have the ability to send them follow-up emails or texts that nudge them to take the next step in their journey (e.g., buy a product, schedule a service appointment, etc.).

There are many free lead capture form platforms, such as Wufoo, Squ Hero, Unbounce, Leadpages, and Hubspot, that allow you to create simple forms that integrate seamlessly with your website.

Add Google AdWords Ads

If you are creating a blog, e-commerce store, or content/advertising website, you can integrate Google AdWords ads that are targeted to persons who are searching for your product or service. AdWords ads appear at the top of search engine results, which allows you to connect with customers before they ever reach your website.

Moreover, AdWords ads are extremely affordable, with costs ranging from cents to dollars per click depending on your geographic location and industry.

Creating a website is a great way to advertise your company and connect with customers online. There are three types of websites that are suitable for most businesses: blogs, e-commerce stores, and content/advertising websites.