How to Make Your YouTube Video Go Viral
You can have the best video on YouTube, but if it doesn’t go viral, you won’t get many views. Creating videos that other people want to share is a great way to build your audience, brand and influence.
Set a Goal for Your Video
Before you create a video, you should figure out what your goal is. Do you want to increase leads to your business? Do you want more sales? Do you want to get more subscribers to your YouTube channel?
Your goal will determine what type of video you create.
When choosing a topic, make sure it’s one that interests you. This will make it easier to create, and you’ll be more passionate about it.
Make It Visually Appealing
YouTube is visual, so you want your videos to be visually appealing. If your visuals are dull, no one will want to watch them. This will turn people off to your content and make you less likely to go viral.
Visually appealing doesn’t mean you have to spend a ton of money on a high-end camera. You can still create an appealing video with a smartphone. The key is to make sure the quality of your visuals are good.
When recording, make sure the lighting is good. Turn off the fluorescent lights and make sure there isn’t any glare on the screen. If you’re outdoors, shade yourself from the sun with a tree or something.
You also want to make sure your visuals match the topic of your video. If you’re talking about gardening, you probably don’t want to have a video with a desert scene in the background.
Create Great Content
The content of your video is just as important as the visuals. You don’t want to create a video with amazing visuals but flimsy content. Your video should contain information that is useful, entertaining or both.
If you’re creating a video for your business, the content should be something that is helpful to your audience. This could be a tutorial, a tip or a helpful piece of advice.
Your content also has to be unique. You don’t want to create a video that has the same information as other videos on YouTube, even if those videos have more views.
When you’re creating your video, outline what you want to discuss. This will help you create a better video that covers everything you wanted to talk about and nothing else.
Add Thumbnails to Increase Views
Figuring out your thumbnail is just as important as the rest of the process. The thumbnail for your video will be what draws people in. After you watch one of your videos, the first thing you’ll see is the thumbnail.
If you want your video to go viral, you want to make sure your thumbnail is eye-catching. This means finding the right combination of text and visuals.
Don’t just throw any image in the thumbnail. Think about the topic of your video and what the viewer will see when they click the thumbnail. What are the main points of your video? What is the viewer expecting to see?
Use Keywords People Are Currently Using
People are more likely to watch and click on videos if they’re related to a topic they’re searching for. When you create your video, make sure to use keywords people are currently using.
This will also help you rank higher in YouTube search. When you use keywords in your video, you’ll be able to rank for those terms. The higher you rank, the more people will be able to find your videos.
This can lead to more views, subscribers and shares for your video.
Add Shorter Videos to Your Chain
If you have a long chain of videos, you have the option of creating a shorter version. You can create an edited version of your video that removes any fluff and keeps the essential points.
You can add this to the end of your longer video. It can be as short as a few seconds, or it can be a few minutes long. This can help you rank higher in YouTube search, and it can bring you more views.
This is a great thing to do if you’re creating a series in your channel. You can make each episode about 10 minutes long and create a shorter clip from each episode.
Don’t Forget About Ads and Promotions
When you have a great video, you can share it on social media and other platforms. However, you should make sure to add a call to action at the end of your video that directs people back to your YouTube channel.
If you’re creating a video for your business, you should also consider running ads. This is an easy way to reach a new audience and get more eyes on your video.
You can also promote your video on your other social media channels, such as Facebook and Twitter.
Creating a video that goes viral is a great way to boost your business. However, it isn’t easy. You have to put in a lot of time and effort to reach that level.
You have to create a video people want to share. You have to create great visuals and content. You have to use keywords people are searching for. You have to add a call to action at the end of your video. You have to run ads for your video.
These are all things that take time, effort and skill. If you want your video to go viral and have an impact, put in the time and effort. It will be worth it in the end.
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